Don’t let your content continue to be a struggle. I’ll share how to create a duplicatable system to create curiosity posts. Stop the scroll, have a hook, and identify pain points then follow up with a call-to-action.
Don’t throw the content in the face of your audience. You want them to come to you to connect about your products or business. Stop the scroll with an eye catching photo. How can you catch the attention of your audience?
Have a hook! List out all the pain points of your avatar, product, business, or service. Define the most prominent pain point and talk about that in your channel. When you create your post, give a hint that will help with the pain point. Finish the post with a call-to-action! Create your posts with the intention of getting to know your avatar and asking questions to learn about your audience.
There’s a huge difference between direct and indirect curiosity posts. A direct post is directly referring to something or an idea! Direct post is where you’re mentioning the product or service without actually saying the name of the product or brand. I’d recommend doing a direct post about your product or business once a month. An indirect post is asking a question that is not related to your product or service, but asks a more open-ended question and sends a message to those who engage with your content. The goal is to plant the seed and open the door to a potential conversation.
Attract limitless leads to you by showing up with a mixture of indirect and direct curiosity posts!
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