Two Simple Strategies to Attract Leads You Didn’t Know You Had

If you’re in network marketing then maybe you’ve heard of customer testimonials and how to generate them. Well, today I’m going to explain how to get tons of leads from them with just a few simple tasks. Not only have I been able to share my customers’ stories and get the word out about what people are saying about my products and services, but I’m also leveraging my customers’ audience to generate leads through their network. If you want to see how to attract and share customer testimonials the right way, keep reading!

So, why do you need to know how to rock customer testimonials? Well – people really miss the mark when it comes to leveraging your customers’ audience and sometimes forget that their network is a warm market for your business. If one of my customer’s shares with me that she’s loving something in my program or one of my products (and she gives me permission to share her message) then you’re building social proof. Now, it’s not just me saying that my products and services are awesome, it’s other real people. Now their audience trusts me; and if they trust the testimonials then they’re more likely to order from me and buy without needing to know too much more about it. It can shorten your sales cycle and blow up your lead generation list.

There are two effective ways to share your customer’s testimonials and I’m going to share them with you below. First, ask your customers how they’re liking your products. If they’re really loving them, ask for permission to post them on your story, and create an engaging story sequence. For example, if they send you a voice memo, play the audio while you’re scrolling through your messages where they’re raving about your products and grab a screen recording to share with your audience. At the end of the story sequence, use the ‘POLL’ feature and use the prompt “Do you want to be my next testimonial?”.

Next, you can use before-and-after posts. Before-and-after posts are two photos put side by side; one of them was taken 6 months ago and the other taken recently to show the difference the product has made. If this is going to be featured in their story instead of yours, make sure they know how to post correctly for it to be a curiosity post.

Bonus tip: When the leads start coming in your inbox, tell your customer who sent the testimonial, “Hey! You’re build a lot of traction with that curiosity post. Do you want me to place those orders and you can get referral credit? Or, we can put them under your name if you’d like to transfer to the business side and you’ll get a commission!” Now, you’ve taught them how to build a business organically!

I want you to go out and implement this tactic, reach out to your customers, ask them how they’re liking the product and what their favorite thing about it is – really guide them through the answer – and then when they give it to you, ask if it’s okay to post on your social media! Start by asking your biggest customers and incentivize them with a drawing, extra products, or credit towards their next order. I can’t wait to see how this helps your biz!

Watch my latest #getLIT training for more details on how to leverage your customers’ network to build your leads list!

Do you want to learn how to generate 30-50 leads per online event by strategically working through your warm market? Then, you need to check out my 15 Minute Facebook Party Workshop!