Do you find it weird to bring up what you do for a living? Do you get stuck not knowing when is the right time to mention it? Let’s discuss my secret strategy on how to talk about what you do in an authentic and genuine way. This strategy for recruiting more people can work with any situation and conversation. No matter what you do, you’re going to be able to bring it up without it getting awkward.
Make a connection.
How do you feel when it comes to your story and bringing up what you do? It’s your elevator pitch. It is important to get this down because when I work with people, I break down the conversation. Let’s talk about that flow.
Often people get stuck in the friend zone and they’re building rapport for six months. I remember going through this. I counted how many conversations I had in one day. It was a Sunday, I had talked to 120 people and I didn’t have any good prospects. That’s when I said to myself, “I’m doing something wrong.” I really have always been a student of the business because I dug in and figured out what I was doing wrong.
What I want you to do is, when you’re connecting with someone, say, “I’d love to get to know you better. Tell me a bit about yourself.” What’s the connection there? Make that connection with them. As you continue the conversation and learn more about them, you can find their pain points. They might mention what they do for a living, such as being a nurse, a teacher, a homeschool mom, etc. This is the magical moment when you can say, “You must really love that because I’ve heard the hours are crazy,” or something along those lines.
Nine times out of ten, people don’t love what they do, or they’re not making enough from it. There’s usually more to the story. They either need more money income-wise, or would like another stream of income. For example, being a realtor, it’s up and down. I’ve done real estate before and you sometimes make a ton of money off of a sale, and then other times there’s a drought. When you say “You must really love what you do,” it’s because you understand based on friends or your own experience. So you’re not talking down what they do. You’re hinting at a pain point to see if there is one. If there isn’t, they’re going to say they love it.
We’re going to flip it on them.
What I would do at that point is, flip to the product or service depending on what you promote. Share what you do and see if they are open to you showing them. If they don’t love what they do, then this is your opportunity! You can say, “I have a lot of friends that are also nurses, and we’ve been able to help them free up some of their time. Some of them have gone part-time, and some of them have been able to completely replace their income.” They will most likely want to know more.
You can see how this all can work, right? Continuing with the conversation, they will want the details on how you do it. I let them know I work with a ton of people just like them. That’s actually what I do. I actually work with busy moms that would like to fill in the gaps financially, or eventually be able to completely replace their income so they can be home with their kids.
People are very receptive. You’d be shocked at how the whole conversation changes energetically when you can stop making it weird and being afraid to share what you do. You can just ask the question. What’s the worst that could happen? They can either say they’re not interested and you can always default to the product. Try this conversation strategy and report back on how it goes!
Go start talking, Goal Diggers!
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It’s time to finally crack the recruiting code so that you’re properly armed to go out and build the biggest team you can imagine through Recruiting Like a Rockstar.
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