How to Leverage the Power of Online Events in Your Biz!

If you’re not using online events for your onboarding process, it’s time to get on it! I’ve used the online event format for every niche, every industry, every product/service and opportunity I’ve been a part of since being in network marketing and I have seriously reaped the rewards. I would love for you to leave a comment on this post if you are currently doing online events and, if you are, how you’re feeling about them!

The process I’m going to teach you today can be used to launch (or re-launch) your brand at any time and also helps you to work through your current referrals and customer base (that way you NEVER run out of people). You are constantly working through your warm market with this process and you never have to send a cold message again – doesn’t that sound amazing?! The ROI that you get from these online events is a game-changer and I can’t wait to share with you just how I’ve done it in the past.

So, why do you need online events? There are plenty of reasons why I teach the importance of online events: they’re efficient, they’re money-savers, and they’re duplicatable! They’re efficient because I’ve learned how to automate them (I have dozens going on each week!) and all of the posts that surround them. It saves you money by not having to pay for travel costs, party favors, or any other out-of-pocket money that goes into hosting an in-person party. And they’re duplicatable because they’re so easy to teach and don’t forget, it allows you or your teammates to leverage their network.

Now, how do you host an online event? There are many ways to host an online event: you can do it for referrals, new/existing customers, onboarding team members, or even if you’re re-launching! What I’m going to walk you through is how to host if a new person is joining your team. We want to show your new team member how to build their business in a way that is simple, sustainable, efficient, and duplicatable. I like to do two days of non-selling posts; your posts shouldn’t be about selling because we want them to feel like it’s okay to come participate without feeling like they have to pull out their wallet. Your new team member may also not feel comfortable posting selling-content because this is their first time in sales or they’re with their 3rd or 4th company.

Then, you want to do a 15-minute Facebook Live party…no more, no less. Why 15 minutes? Because people tend to have a low attention span and you don’t want to word vomit on people. You want to show them how simple it is. Next, be sure to leave the party open for 48 hours and raffle some products and throw out some party incentives. Now that you’ve taught this person how to post on social media, how to connect with people using 3-way chats and third-party tools, you’ve taught them how to follow-up!

Lastly, be sure to keep your parties small (no more than 50 people) and be consistent. You need to be comfortable with the fact that people will probably say no, but most will say yes! I can’t wait to see how you put this plan into place with your own company. Go crush it, Goal Digger!

Watch my latest #getLIT training to see how I used online events to leverage my business!

Can you imagine generating 30-50 leads per online event by strategically working through your WARM market?! Believe it! Check out my 15-Minute Facebook Party Workshop!